Call (515)663-2222 to book your Appointment!

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Meet our Designers
Read Our Reviews
Meet our Brides

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Pure Bridal delivers an elegant and refined collection of wedding gowns, bridesmaids dresses, mothers gowns, and flower girl dresses to brides in Iowa.

Being a full-service boutique, we try to make dressing your entire bridal party easier. By offering  jewelry, accessories, shoes, undergarments, and almost all of your formal attire needs, we are  your one-stop bridal shop! We also now have wedding gown preservation kits to keep your dress looking beautiful.

Our well-edited collections cater to a stylish, unique  and pinterest-addicted bride.  Pure Bridal invites you to come to Ames to experience our fresh approach to the bridal industry while shopping for your dream bridal gown and fashion forward accessories.

We have collections that are exclusive to our shop within the region, as well as popular designers, including Casablanca, Mori Lee, Julietta Plus Size by Mori Lee,  Allure Bridals, and Stella York. Congratulations on your engagement… now come play dress up!

In addition to our bridal collection, we also have an assortment of beautiful prom dresses.

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~Special Promotions~

Check out our Event page for more special promotions!

Please be patient while our website is being updated ~ Thank you!

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Find Us On Facebook

Why "like" Pure Bridal on Facebook? Not only do Pure Bridal's Facebook Followers receive exclusive promotions, but you get sneak peaks of upcoming collections and can opt to receive updates when your favorite styles arrive. Find Us On Facebook»

Read Our Reviews

Read all of our Wedding Gowns Reviews at Weddings, Wedding Cakes,  Wedding Planning, Wedding Checklists, Free Wedding Websites, Wedding Dresses, Wedding Ideas & more
Learn More»

Share Your Experience

We strive to give each customer the experience they deserve by offering an excellent collection of styles paired with unprecedented service. By doing so, Pure Bridal has been given the prestigious award of "The Knot Best Of Weddings 2013", an honor given to businesses who have received the highest reviews by their customers. If you've enjoyed your experience at Pure Bridal and wish to share it, please leave us a review on TheKnot.Com! Leave Us A Review»
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